Top Apparel & Fashion Websites in Indonesia

Key Insights on Top Apparel & Fashion Websites in Indonesia on January 2026

As of January 2026, threads.com leads Apparel & Fashion in Indonesia with 8.64M monthly visits. Its audience skews mobile-first (25.79% desktop / 25.79% mobile), and traffic is up month over month 18.24% and up year over year 357,094.56%. uniqlo.com holds second with 1.7M visits and a mobile-leaning mix (10.82% desktop / 89.18% mobile), while mercari.com ranks third with 1.04M visits.

Across the leaders, fantomwallet.com is the most mobile-first (100% of visits), whereas pullandbear.com is the most desktop-reliant (100%). Momentum favors jambu.com in the latest month (39,945.95%), while huntstreet.com shows the steepest pullback. On a yearly view, shoescompany.com posts the strongest expansion (1,807,132.5%), contrasted with levi.co.id (-70.87%).

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 81 of the top 100 sites are direct-led, 19 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.