Top Beauty & Cosmetics Websites in Oman

Key Insights on Top Beauty & Cosmetics Websites in Oman on January 2026

As of January 2026, fragrantica.com leads Beauty & Cosmetics in Oman with 16.58K monthly visits. Its audience skews desktop-first (90.51% desktop / 90.51% mobile), and traffic is down month over month -11.18% and up year over year 77.32%. nykaa.com holds second with 3.77K visits and a desktop-leaning mix (100% desktop / 0% mobile), while cliganic.com ranks third with 2.67K visits.

Across the leaders, diouda.fr is the most mobile-first (100% of visits), whereas nykaa.com is the most desktop-reliant (100%). Momentum favors laroche-posay.co.uk in the latest month (378.08%), while yesstyle.com shows the steepest pullback. On a yearly view, innisfree.com posts the strongest expansion (17,400%), contrasted with bestpharmacy.gr (-90.76%).

Acquisition patterns also differ: fragrantica.com is driven primarily by search, fragrantica.com by direct, and fragrantica.com by referral; overall, 33 of the top 100 sites are direct-led, 54 are search-led, and 6 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.